Have you done creating your website and would like to build buzz so people out there aware that there's such website in the world wide web? What would you like your buzz about, how do you get buzz from thousands of websites/blogs around here?
Well may be it's a good news for you, smorty has made such service to connect bloggers with advertisers. You, as an advertisers just provide small informations about your website, what niche on its, services available or stuff on its and the next step is to contact smorty. And the rest of the process, smorty will take part from you. That's a new way for advertisers to advertise on blogs with mutual benefits, advertisers get link and buzz they provide and bloggers earn money for blogging something that they love.
Right now smorty has numbers of advertisers and also bloggers, so advertiser can advertise on huge numbers of bloggers in very reasonable price. Think about it, how much do you spend your money on PPC advertising without hardlinks on certains websites/blogs?
You should consider to blog advertising then!